About Us
The best way to reduce your microplastic consumption:
- Eat less ultra processed food and drinks
- Avoid overeating or eating in excess
Our Goal:
Significantly reduce humanity’s microplastic toxicity and plastic waste ASAP via dietary changes in order to PREVENT global increases in microplastic toxicity and plastic waste per person and reduce the future catastrophic effects of plastic contamination, by promoting #eatlessforearth & #fastforearth principals.
Eat Less Plastic = Eat Less For Earth
Environment:
Plastic pollution and the resultant microplastic contamination of our food system are two major environmental challenges that are significantly harming the planet and our health. Over half of plastic waste come from our food/bev system.
Plastic production and disposal are closely linked to fossil fuels, as plastics are derived from petroleum and natural gas. Both fossil fuels and biofuels impact plastic production and contribute to people’s microplastic toxicity as well as global plastic contamination.
Plastic Pollution
1. Microplastics
Over time, larger plastics break down into microplastics, which are consumed by animals, aquatic organisms, and are found in drinking water. They enter the food chain, affecting both wildlife and human health.
2. Human Health
Chemical Leaching Plastics release toxic chemicals, such as bisphenol A (BPA) and phthalates, into the environment, contaminating soil, water, and air and effecting our health.
3. Ecosystem Disruption
Plastic pollution disrupts habitats, affects biodiversity, and alters the balance of ecosystems.
4. Non-Biodegradability
Single-use plastics take hundreds to thousands of years to decompose. This leads to an accumulation of waste in landfills, oceans, and other ecosystems.
5. Marine Life Destruction
Plastic debris in oceans harms marine animals through ingestion or entanglement. Species such as sea turtles, seabirds, and fish mistake plastic for food, causing internal injuries, starvation, or death.
6. Air Pollution
Plastic production, recycling, and incineration emits pollutants like sulfur dioxide (SO₂), nitrogen oxides (NOₓ), and particulate matter including microplastics into the air. These cause respiratory and cardiovascular diseases and reduce air quality.